Thursday, July 13, 2006

Interesting display option in search results at Ask.com



I spotted this feature today at Ask.com: if you hover over the little binoculars next to a search result, they pop up a snapshot of a page from the site.


At first glance, this looks cute but kinda useless :-) But actually, with the avalanche of what we call "scraper sites" (websites that copy content from legitimate websites in an attempt to get their pages high in the search results and make money off of pay-per-click ads), this allows you to quickly look at the pages in the results and see what looks real and what looks like a scraper.

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